Today we are going to dig deep into pet insurance. It’s one of the fastest growing sectors of the pet industry and if you have a pet, I’ll bet that you are inundated with advertising about pet insurance. So let’s talk about some numbers, shall we? (Y’all know I love me some statistics!) about 70% of the households in the US have pets – and there are roughly 125 MILLION dogs and cats combined living as furry family members in those homes. According to the North American Pet Health Insurance Association (that’s NAPHIA), only 5.36 million pets were insured in the US at the end of 2022 – 80% of those insured were dogs. That number is mind boggling – that only a little bit more than 4% of pets have coverage despite how much this country LOVES their pets and how expensive veterinary care is these days. Maybe it's because pet parents don't really understand how pet insurance works. This episode gives you the 411 on all you need to know about getting your pet insured.
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